Kayura
Brand Identity
Packaging Design
Website Design
Art Direction
Work from:
Studio Murnane
Credit:
– Creative Director, Cleo Murnane
– Brand Design Director, Nicole Armstrong Lim
– Copywriter, Sarah Dear
Packaging Design
Website Design
Art Direction
Work from:
Studio Murnane
Credit:
– Creative Director, Cleo Murnane
– Brand Design Director, Nicole Armstrong Lim
– Copywriter, Sarah Dear
Kayura is an Ayurvedic skincare brand founded by Kanan, with a vision to offer next-generation products that merge Ayurveda and science for people of all skin colors and skin types. Rather than relying on a monochromatic brand system, we embraced a palette of distinct colors across the packaging to differentiate each product line and clearly communicate its skincare function.
The brand launched with three SKUs—serum, sunscreen, and cream—but was designed with scalability in mind. From the outset, both the visual identity and website were built to seamlessly expand as the product range grows.
The brand launched with three SKUs—serum, sunscreen, and cream—but was designed with scalability in mind. From the outset, both the visual identity and website were built to seamlessly expand as the product range grows.
